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For 22 years, HMC has helped clients get noticed and gain respect.

In recent years we've been named the 2023, 2021 and 2018 PRINZ PR Consultancy of the Year, proving HMC is recognised by our peers as being one of the best public relations firms in the country.

HMC's full range of public relations and marketing communications services helps clients tell their stories, liaise with media, build relationships, get found in AI search, navigate crises and more.

You can trust the HMC team to spark the change you desire through clever communication. Our clients include some of New Zealand's leading companies - we can help you too.

Award-winningPRINZ Small Consultancy of the year, 2023, 2021 & 2018 and 4-time PRINZ Award category winner

AccreditedMember of PR Institute of NZ (PRINZ); we abide by the Industry Code of Ethics

VersatileTeam skillset spans full gamut of public relations & marketing communications

Take a look at our latest client work and projects

For more client stories, PR tips and communication resources, visit HMC news.

Waikato’s first co-housing “urban village” comes to Hamilton

April 21st 2026Waikato is getting its first co-housing neighbourhood in Hamilton East with the launch of the Peachgrove East residential development. Co-housing is an intentional, self-governing, cooperativeRead more

The Mahi behind a media hit

April 20th 2026One of our goals at HMC is to make the hard stuff look easy. From a client’s point of view, a media story can seem pretty straightforward. We talk to a journalist. An article appears. A key messageRead more

Podcasts Are a PR Person’s Dream

April 14th 2026If you work in PR and you’re not actively pitching podcasts for your clients, I’m going to say something a little bold: You’re missing one of the most powerful tools we have right now. I loveRead more

To gate or not to gate? That is the question.

April 1st 2026In marketing, “gating” content simply means placing it behind a form on a website. Instead of reading or downloading something immediately, the visitor is asked to enter their details firstRead more

Star Baths - From Healing to Headlines

March 9th 2026The BriefAnge Wallace from Star Baths approached HMC to help launch a premium outdoor bath, engineered by her partner Anthony Belle. Their design addressed common frustrations with outdoorRead more

Why bother entering awards?

February 4th 2026Have you ever thought about putting in an application for an industry award? It can be daunting if you haven’t done it before. What should you write? How can you tell your story in a way thatRead more

New granny flat rules welcomed, but not every backyard qualifies

January 30th 2026Hamilton property experts are welcoming consent-free granny flats, but warn new rules are not a “silver bullet solution” to the city’s housing pressures - and not every backyard will beRead more

The Reputation Risk Most Businesses Don’t Realise They’re Taking

January 14th 2026Most reputational problems don’t come from one big mistake. They build up in small, ordinary moments - things that seem minor at the time. Someone says something quickly without thinkingRead more

When dumbing down is just plain dumb

December 17th 2025We’ve all heard it before: keep it simple, short sentences, aim for a 12-year-old reading level. It’s solid advice, in principle. After all, clear writing helps more people understand what you’Read more

Why your personal LinkedIn is more powerful than your company page

December 4th 2025A quiet shift is happening on LinkedIn, and it’s personal. You might have noticed it already. The posts that stop the scroll aren’t always the slick brand videos or official company updates. MoreRead more

‘Doing good’ in 2026 and beyond

November 19th 2025Last week a certain bank hit the headlines, accused of ‘poverty porn’. The story made a lot of people squirm. This organisation learned the hard way that if you send staff to help with a food banRead more

What Meta’s Andromeda Update Means for Small NZ Businesses

November 5th 2025At HMC, we are strong believers in putting some paid PR alongside the content you’re producing for owned and earned channels. Adding a paid component to your PR strategy ensures yourRead more

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